– SEO Audits & Optimisation
I worked on MCRI (Murdoch Children’s Research Institute) and VCGS (Victorian Clinical Genetics Services) websites, focusing on technical SEO improvements to enhance their search visibility and user experience. My role involved conducting in-depth SEO audits, identifying areas for improvement, and implementing strategic updates.
Key contributions:
✔ Technical SEO Audits – Analysed website performance, structure, and search rankings to identify optimisation opportunities.
✔ Content Updates & Optimisation – Ensured website content aligned with SEO best practices for better search visibility.
✔ SEO Implementation – Applied technical improvements to enhance site indexing, performance, and discoverability.
My work helped improve the online presence of both organisations, making their valuable resources more accessible to the right audience.